YOU BETTER READ THIS NOW OR ELSE…..

Please let me explain why I have started this post with such a bold headline and picture.

I subscribe to quite a few email newsletters and as you can imagine receive a wide range of writing styles.

Occasionally I will receive an email like the one I am about to share with you.

As I read the email, it definitely sparks an emotion for me but I often wonder whether it works and how it makes a reader such as yourself feel.

Here is a snippet from an email I received:

==============================================

I need to know right away…

Are you IN, or are you OUT?

Look, it’s nothing personal, but a decision
MUST be made today about you and the XXXXXX program.

It will either be A or B.

I can make that decision for you
without your input, or…

You can take charge of the situation
and show me that you mean business

==============================================

That’s about half of the original email but I think you get the idea.

My question to you is this…does this type of email work with you…do you buy, read or participate?

What’s going through your mind as you read it?

I would love to know your thoughts…..