I have mentioned in my other posts that I subscribe to a lot of Internet marketing lists. I enjoy reading the “pitches” — there is a lot to be learned.
One startling trend and huge mistake Internet marketers are making has to do with video. The last three pitches I have received today send me straight to a long boring video.
It’s just not a good tactic and I bet loses a good portion of interested parties instantly.
Warm me up first before you are going to bore me for a half-hour. At least with a long sales letter, I can control the reading flow.
What’s your opinion?
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